Reports & Data

The Downtown Alliance conducts original research, publishes reports and serves as a resource for anyone interested in learning more about Downtown Salt Lake city. Many questions you may have about Downtown Salt Lake City can be answered through our reports on this page, but feel free to contact or call 801-328-5045 for additional information or if you have any questions about our reports.

Economic Benchmark

For the past five years, the Alliance has compiled a comprehensive benchmark report that evaluates the state of downtown’s economy. The report evaluates development, employment, office leases, residential, hospitality, retail, culture, transportation and quality of life. We will continue to produce this report to encourage additional economic activity and development downtown.

pdf2016
pdf2015
pdf2014
pdf2013
pdf2012
pdf2011

Marketing Survey

The annual marketing survey polls Utahns about their perceptions and connection to downtown, the types of events and entertainment options they seek, as well as gauging interest in living downtown. With statistics dating back to 2009, these reports help the Alliance, as well as other downtown stakeholders make important marketing decisions. The sample size is representative of the state's demographic population.

pdf2017
pdf2016

pdf
2015
pdf2014
pdf2013
pdf2012
pdf2011

Annual Reports

These annual reports provide a 30,000 foot overview of the programs, projects and accomplishments of the Downtown Alliance for each year. Also included is budgetary information, as well as a list of staff, board members and contributors. 

pdf2016
pdf2014
pdf2013
pdf2012
pdf
2011
pdf2010